關於 something good包 ，我們在網路上蒐集到這些相關的討論、資訊與評價

#Eugene讀的300多本myON電子書記錄
(此圖不包含同myON的『Kaite Woo』和『Dino』系列)
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大概是從5月中疫情爆發的時候，
SJE女孩兒門關在家防疫課時哪兒也不去，
沒上學的自學生Eugene則維持學習的步調，
卻增加了 #myON電子書 的量!
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延伸上一篇文 ‧ 傳送門https://www.facebook.com/ingrid.ing.1024/photos/a.1661247717465782/3058233677767172
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這張圖是5月~7月底的myON電子書+AR測驗記錄，
部分介紹找時間將截圖在留言處，
其他還有很多橋梁書套書、小說的閱讀同時進行~
#SJE閱讀記錄 #Eugene6Y7M #英文閱讀 #英文有聲書
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以下是Eugene讀『myON電子書記錄』書名提供給大家，
字數不多，並且很精彩!
Eugene讀的共有300多本，
字數約在1千上下，
而且精彩的說書人真是讚!
超多好看的書讓小E會想一讀再讀呢!
很多書小E看完就不測AR了，
所以列書單如下：

◆ The Elves Help Puss in Boots
◆ Quest for the Unicorn's Horn
◆ Medea Tells All: A Mad, Magical Love
◆ Medusa Tells All: Beauty Missing, Hair Hissing
◆ Three Blind Mice Team Up with the Three Little Pigs
◆ The Tooth Fairy
◆ Seriously, Snow White Was SO Forgetful!
◆ Trust Me, Hansel and Gretel Are Sweet!
◆ Snow White and the Seven Robots: A Graphic Novel
◆ Red Riding Hood Meets the Three Bears
◆ Red Riding Hood Meets the Three Bears
◆ The Robo-battle of Mega Tortoise vs. Hazard Hare: A Graphic Novel
◆ Medea Tells All: A Mad, Magical Love
◆ Helen of Troy Tells All
◆ Pandora Tells All: Not the Curious Kind
◆ Robin Hood, Time Traveler
◆ The Ugly Dino Hatchling: A Graphic Novel
◆ Keep It Simple, Rapunzel!
◆ Mermaid Midfielders
◆ Hansel and Gretel
◆ Say "Cheese"!
◆ Big Pig
◆ Cass the Monkey
◆ Rapunzel
◆ Honestly, Our Music Stole the Show!: The Story of the Bremen Town Musicians as Told by the Donkey
◆ The Recess Bully
◆ The Runaway Robot
◆ Alice, Secret Agent of Wonderland
◆ Frankly, I'd Rather Spin Myself a New Name!
◆ Sleeping Beauty, Magic Master
◆ Quest for the Unicorn's Horn
◆ Secret Matter
◆ Truthfully, Something Smelled Fishy!: The Story of the Fisherman and His Wife as Told by the Wife
◆ Pandarella
◆ Hansel and Gretel Stories Around the World
◆ Red Riding Hood, Superhero: A Graphic Novel
◆ Beauty and the Beast Stories Around the World
◆ Goldiclucks and the Three Bears
◆ Believe Me, Goldilocks Rocks!
◆ Believe Me, I Never Felt a Pea!
◆ Poodle and the Pea
◆ Kitten Who Cried Dog
◆ Ack's New Pet
◆ Pandarella
◆ Goldilocks and the Three Vampires
◆ The Silver Spurs of Oz
◆ Rapunzel vs. Frankenstein
◆ Peter Pan in Mummy Land
◆ Mouse Says "Sorry"
◆ Mouse Says "Sorry"
◆ Hippo Says "Excuse Me"
◆ Monster Knows Table Manners
◆ Monster Knows Excuse Me
◆ Party Problems
◆ Miles McHale, Tattletale
◆ Yasmin the Chef
◆ Truthfully, Something Smelled Fishy!: The Story of the Fisherman and His Wife as Told by the Wife
◆ The Robo-battle of Mega Tortoise vs. Hazard Hare: A Graphic Novel
◆ Max Goes to the Dentist
◆ Listen, My Bridge Is SO Cool!: The Story of the Three Billy Goats ◆ Gruff as Told by the Troll
◆ Buzz Beaker and the Speed Secret
◆ Buzz Beaker and the Growing Goo
◆ Marconi the Wizard
◆ Hair-pocalypse
◆ Little Tiger Picks Up
◆ Penguin Says "Please"
◆ Little Dinos Don't Push
◆ Little Dinos Don't Hit
◆ Dino Hunt
◆ Prize Inside
◆ Pizza Palace
◆ What's That Sound, Cinderella?
◆ Pet Costume Party
◆ Even Fairies Bake Mistakes
◆ Counting Money!
◆ Maybe When I'm Bigger
◆ Traveling Shoes
◆ When Thomas Edison Fed Someone Worms
◆ The Swim Race
◆ Ruth's Pink Pajamas
◆ Me and My Cat
◆ Boo Bat
◆ Incredible Rockhead and the Spectacular Scissorlegz
◆ Truly, We Both Loved Beauty Dearly!
◆ Poodle and the Pea
◆ Marshmallow Mermaid
◆ Green Queen of Mean
◆ Evil Echo
◆ Yum!
◆ My Body
◆ My Day
◆ My Neighborhood
◆ Marvelous Me
◆ Paid to Game
◆ Mr. Bones
◆ Little Dinos Don't Yell
◆ Do Not Let Your Dragon Spread Germs
◆ Friends All Day
◆ Field Day Rules!
◆ The Goose that Laid the Rotten Egg: A Graphic Novel
◆ Plans Gone Wrong
◆ The Ants and the Grasshopper
◆ The Boy Who Cried Wolf
◆ The Boy Who Cried Vampire: A Graphic Novel
◆ Frankly, I'd Rather Spin Myself a New Name!
◆ Little Red Riding Hood Stories Around the World
◆ Rapunzel Stories Around the World
◆ Hansel and Gretel Stories Around the World
◆ Beauty and the Beast Stories Around the World
◆ Little Red Riding Duck
◆ Goldiclucks and the Three Bears
◆ Kitten Who Cried Dog
◆ Princess Harper Gets Happy
◆ Pandarella
◆ How Do We Stay on Earth?
◆ Scary Night
◆ Aliens and Energy
◆ The Big Mistake
◆ The Black Hole Report
◆ Ack's New Pet
◆ Ooze Slingers from Outer Space
◆ Eek Discovers Earth
◆ Tap Dance Troubles
◆ First Base Blues
◆ Soccer Switch
◆ Snow Dance
◆ Jack and the Beanstalk
◆ Lacey Walker, Nonstop Talker
◆ Crabby Pants
◆ Eleanore Won't Share
◆ Clara's Crazy Curls
◆ The Perfect Birthday Recipe
◆ The Little Bully
◆ You Get What You Get
◆ Zombies and Meatballs
◆ Boy Under the Bed
◆ Welcome to Third Grade, Gus!
◆ Going on a Field Trip
◆ Honestly, Red Riding Hood Was Rotten!
◆ No Lie, Pigs (and Their Houses) Can Fly!
◆ Seriously, Snow White Was SO Forgetful!
◆ Really, Rapunzel Needed a Haircut!
◆ Ninja-rella: A Graphic Novel
◆ Farms
◆ A Nature Walk on the Farm
◆ Bree's Bike Jump
◆ The Lion and the Mouse and the Invaders from Zurg: A Graphic Novel
◆ Lucille Gets Jealous
◆ Terrible, Awful, Horrible Manners!
◆ First Day of Unicorn School
◆ Trust Me, Hansel and Gretel Are Sweet!
◆ Clara's Crazy Curls
◆ Cat That Disappeared
◆ Super Billy Goats Gruff: A Graphic Novel
◆ Day of the Field Trip Zombies
◆ Shark in the Library!
◆ Sleeping Beauty
◆ Robin Hood, Time Traveler
◆ Red Riding Hood
◆ Rapunzel
◆ Puss in Boots
◆ Medusa Tells All: Beauty Missing, Hair Hissing
◆ Freestyle Fun
◆ Pandora Tells All: Not the Curious Kind
◆ Punk Rock Mouse and Country Mouse: A Graphic Novel
◆ Hansel and Gretel
◆ Chicken Little Saves the Moon Base: A Graphic Novel
◆ Johnny Slimeseed and the Freaky Forest
◆ The Goose that Laid the Rotten Egg: A Graphic Novel
◆ Believe Me, Goldilocks Rocks!
◆ No Lie, I Acted Like a Beast!
◆ Morning Mystery
◆ Johnny Slimeseed and the Freaky Forest
◆ Curse of the Red Scorpion
◆ Rapunzel
◆ Jak and the Magic Nano-beans: A Graphic Novel
◆ Goldilocks and the Three Vampires
◆ The Silver Spurs of Oz
◆ Peter Pan in Mummy Land
◆ Hansel and Gretel
◆ Rapunzel vs. Frankenstein
◆ Private Eye Princess and the Emerald Pea
◆ First Day, No Way!
◆ Beauty and the Dreaded Sea Beast
◆ Cinderella Stories Around the World
◆ Frog Prince
◆ Do Not Bring Your Dragon to Recess
◆ For Real, I Paraded in My Underpants!
◆ Olivia Bitter, Spooked-Out Sitter!
◆ Willy the Worm
◆ My Home
◆ Three Princesses
◆ The Frog Prince Saves Sleeping Beauty
◆ Sleeping Beauty
◆ Princess Bella's Birthday Cake
◆ Princess Addison Gets Angry
◆ The Tortoise and the Hare
◆ The Voice in the Boys' Room
◆ Servant and the Water Princess
◆ Because I Stubbed My Toe
◆ Yasmin the Builder
◆ New Kid from Planet Glorf
◆ Monster of Lake Lobo
◆ Golden Goose
◆ Dozer Strikes!
◆ Incredible Rockhead vs Papercut!
◆ Super-Powered Sneeze
◆ Up the President's Nose
◆ Blastoff to the Secret Side of the Moon!
◆ Hercules and the Pooper-Scooper Peril
◆ Witch's Brew
◆ Princess and Her Pony
◆ Day Mom Finally Snapped
◆ Boy Who Burped Too Much
◆ Secret of the Summer School Zombies
◆ Peek-a-Boo Dinosaurs
◆ My Little Bro-Bot
◆ Night of the Homework Zombies
◆ Max and Buddy Go to the Vet
◆ Invasion of the Gym Class Zombies
◆ Buzz Beaker and the Putt-Putt Contest
◆ Buzz Beaker and the Cave Creatures
◆ Lost Lunch
◆ Good, the Bad, and the Monkeys
◆ Frank 'n' Beans
◆ Little Lizard's New Baby
◆ Missing Monster Card
◆ Bus Ride Bully
◆ Buzz Beaker and the Cool Caps
◆ Eek and Ack vs the Wolfman
◆ Buzz Beaker and the Outer Space Trip
◆ Buzz Beaker and the Super Fast Car
◆ Snorkeling with Sea-Bots
◆ Buzz Beaker and the Race to School
◆ Jimmy Sniffles vs the Mummy
◆ Wright Brothers
◆ Double Trouble
◆ Dognapped!
◆ Fuchsia Fierce
◆ Do Not Bring Your Dragon to the Library
◆ My First Guide to Paper Airplanes
◆ Nose for Danger
◆ Helen Keller
◆ Thomas Edison: Physicist and Inventor
◆ People of the World
◆ Christopher Columbus and Neil Armstrong
◆ When Neil Armstrong Built a Wind Tunnel
◆ Jane Goodall
◆ Malala Yousafzai's Story
◆ Going to School: Comparing Past and Present
◆ Dinosaurs for Breakfast
◆ What Do You Think, Katie?
◆ Too Much RainRain
◆ A Is for Albatross
◆ Tricky Tooth
◆ The Best Baker
◆ Big Lie
◆ Jay-Z
◆ You Can Work in Music
◆ Spiders
◆ The Best Club
◆ I Can Reuse and Recycle
◆ How Effective Is Recycling?
◆ No Valentines for Katie
◆ Pony Party
◆ Piggy Bank Problems
◆ No More Teasing
◆ Moving Day
◆ Katie's Vet Loves Pets
◆ Drawing and Learning About Cats
◆ Moo, Katie Woo!
◆ Keep Dancing, Katie
◆ Katie's Spooky Sleepover
◆ Katie's Noisy Music
◆ Katie's New Shoes
◆ Katie Woo, Super Scout
◆ Katie Woo's Crazy Critter Jokes
◆ Katie Woo Has the Flu
◆ Katie Saves the Earth
◆ Katie Saves Thanksgiving
◆ Katie in the Kitchen
◆ Katie Goes Camping
◆ Mystery Coins
◆ Missing Trumpet
◆ Slime Attack
◆ Beach Bandit
◆ Crazy Clues
◆ Surprise Prize
◆ Ghost Sounds
◆ Katie Finds a Job
◆ Katie Blows Her Top
◆ Haunted House
◆ Alice in Wonderland
◆ Katie and the Haunted Museum
◆ Katie and the Fancy Substitute
◆ The Story of Ursa Major and Ursa Minor: A Roman Constellation Myth
◆ Katie and the Class Pet
◆ It Doesn't Need to Rhyme, Katie
◆ Helping Mayor Patty
◆ Goodbye to Goldie
◆ Nervous Night
◆ Good Morning, Farmer Carmen!
◆ Friends in the Mail
◆ Fly High, Katie
◆ Flower Girl Katie
◆ Daddy Can't Dance
◆ Cowgirl Katie
◆ Cartwheel Katie
◆ Boss of the World
◆ Boo, Katie Woo!
◆ Best Season Ever
◆ Happy Day
◆ Underworld Clash
◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆

【一連七集，第五】哈佛知識分享: Trade-offs 如何「取捨」?

你要取得更多，就要捨棄更多。「取捨」is tough, but you have to do it!

股神巴菲特 Warren Buffett 有句名言好影響我:

"The difference between successful people and really successful people is that really successful people say no to almost everything.‘’

成功及非常成功嘅人分別就係非常成功嘅人對絕大部分事情都係 say No.

識我嘅朋友都知道，我經常講:「我乜都唔識、乜都唔買! 我只買幾千萬以下香港嘅街舖。 我唔買樓、唔買工廈、唔買商廈、唔買農地、唔買車位/骨灰龕位、唔買大灣區、英國樓、非洲農地、 火星月球。 全部都唔買，送畀我都唔要。Again … 我只買港幣五六千萬以下香港的街舖仔。 香港有十萬間，買十世我都買唔晒! 呢世我只想買一千間。」

哈佛大學教授 Michael Porter 亦講過: “Strategy is making trade-offs in competing. The essence of strategy is choosing what not to do."

策略就係要以「取捨」去競爭。 策略嘅精髓就係要知道唔做乜!

上一集講過，何謂一個好嘅策略 Good Strategy? 教授 Michael Porter 話要經得起五個 Tests:

A distinctive value proposition 獨特的價值主張

A tailored value chain 度身訂造的企業價值鏈

Trade-offs different from rivals 同競爭對手不同的「取捨」

Fit across value chain 成條企業價值鏈的活動要配合

Continuity over time 持續性、持續性，不能一時一樣

今集同你講第(3) Trade-offs different from rivals 要贏，就要有同競爭對手不同的「取捨」。

What are trade-offs?

"Trade-offs are the strategic equivalent of a fork in the road. If you take one path, you cannot simultaneously take the other." by Michael Porter

「取捨就好似去咗一個交叉路口咁， 你只可以二選其一，唔可以兩條路都行晒。」

做生意，唔係多啲，就好啲。 多啲產品、 多啲服務、多啲客戶， 唔代表你就係好啲。 因為你營業額可能多咗三成， 但利潤反而可能無咗一半。 咁我就情願營業額細啲，利潤多一倍好過。 記住一開始嘅時候我話 Michael Porter 講過:

"Competition is not about being the BEST, not about MARKET SHARE. Competition is about being UNIQUE, about earning PROFITS" by Michael Porter

競爭唔係要做到最好，最大嘅市佔率。競爭係要做到最獨特，同埋賺到錢，長遠地賺錢。

幾年前我講過，香港週街都係髮廊，但點解有間特別唔同?

video …

QB House (Quick Barber) 就係做咗好多「取捨」 trade-offs ， 好多嘢唔做，但反而吸引咗一班想「快、靚、正」 ，但又唔想求求其其、 污糟邋遢剪個頭髮嘅繁忙上班一族， most likely 男士們、三四五十歲左近。10 minutes, just cut!

QB House 專注培訓、建立系統，令呢班目標顧客群由原本一兩三個月先剪個頭髮，而家一兩三個星期就去剪轉一轉。 剪快咗、剪多咗，就令QB House 同佢嘅髮型師雖然做少咗嘢，但反而收入及利潤上升。This is what I call "trade-offs", LESS IS MORE!

就係因為 QB House 嘅 Trades-offs 同一般髮廊嘅競爭對手唔同，當初首創新嘅經營模式係日本做到最獨特， 亦都解釋咗點解佢1996年由東京一間開始， 短短幾年間就能夠開到全球幾百間分店，2018年仲係東京証交所主板上市， 依家市值近20億港幣。 雖然有好多人想抄佢，QB House 嘅專注，佢 make 嘅 trade-offs 至今依然令佢每年生意額都上升，到今日都保持住係「速剪」行業嘅領導地位。

我成日都話，「當你乜都做，等如你乜都唔做!」 …. 因為你無樣嘢做得好、無樣嘢做得專。When you please everybody, you please nobody. 做生意要「取捨」，唔放手，唔會得到更多。

可能你會覺得 Just-Cut, QB House 都做咗啦。 做髮廊仲可以點變? 根據 Michael Porter，大把方法變。 最緊要就係，唔係人做你做。Your trade-offs have to be different from your rivals, then you have a strategy.

你嘅「取捨」要同你競爭對手唔同，咁你就有好策略。人哋 Just-Cut, 咁你可唔可以 Just Perm 電髮? Just Color 染髮? Just Blow Dry 吹頭?

唉! Just Blow Dry? 美國加州有間咁嘅髮廊 …

佢就好似係 QB House 嘅翻版，但係 No Cuts No Color, Just Blowouts. 齋吹頭! 美金$40，45分鐘時間，班目標顧客群，即係長頭髮嘅二三四五十歲女士們， 就可以 enjoy 喺個輕鬆嘅環境洗下頭、按下頭、吹下頭、飲杯 champagne、聽下音樂、Relax 下，就有個清神爽利嘅頭見人!

因為做得夠專，懂得運用 Michael Porter 所指嘅 trade-offs ，同一般髮廊競爭對手唔同嘅 trade-offs, 好多女士就個個禮拜去幫襯，relax relax 下。2010年由美國加州第一間店開始， 十年間，全美開超過一百間分店， 擁有超過5000個髮型師， 每次美金$40，每個月幫緊20萬個客人吹頭。 淨係吹頭，依家營業額每年超過一億美金。

全球最大嘅傢俬公司，IKEA， 又係另一個Michael Porter 所指 Trade-Offs 嘅典型例子。佢由產品設計 (自己裝嵌)、產品種類 (簡單得來又多幾樣選擇)、 自己推住架車嘅購物模式、至到客戶服務 (間舖頭永遠唔易搵到人幫手，人客自己搞掂，慳番啲成本，換取平啲價錢)，到最後排隊畀錢、自己包裝、抬件貨返屋企 …. 如果唔係送貨要額外收費 (無得免費)。IKEA 成條嘅企業價值鏈 value chain 都係同其他一般嘅傢俬公司好唔同，有好唔同嘅 Trade-offs 取捨。

IKEA 嘅「取捨」，就能夠吸引咗一班 “with a thin wallet" 想價錢平，但又想 good design, 唔介意自己辛苦做多啲， 工餘時間，甚至乎自己花成日裝嵌埋嘅顧客。IKEA 明白佢唔會 serve 晒所有人。 我以前係美國讀大學、 或者啱啱出嚟 New York 做嘢，都好鍾意去 IKEA 買嘢，因為平! 而家? 叫我花成日嵌件傢俬，睬你都傻! I was an IKEA Customer, but not anymore! It's OK, you cannot please everybody! 做生意就係個「取捨」! 賺到錢就得啦。

美國最賺錢嘅航空公司 Southwest Airlines 西南航空都係一樣，No first class, No meals, No assigned seats, No baggage transfer, No planes other than Boeing 737s, No International Flight … so on and so forth.

無頭等、無飛機餐、無預設定座位、無行李轉運 、除咗波音737乜嘢客機都無、無國際航線。 仲有好多都比一般其他航空公司無。

但就係因為「冇」， 運動複雜程度及成本下降，Southwest 就可以專注做以下幾樣嘢特別好，就係「平」、「快」、「準時」、員工做得開心自然服務態度更好。其他乜都無， 但未必個個客人都啱!

於是 Southwest 有個好出名嘅 "Pen Pal" 故事，就有位乘客 Mrs. Crabapple， 經常好唔滿意 Southwest Airlines 乜都冇，無頭等、無飛機餐、無預設定座位、無行李轉運等等等等， 經常寫信去 Southwest 投訴，呢個「筆友」"Pen Pal" 個個客戶服務部同事都怕咗佢， 寫完又寫， 回覆左又寫，投訴完又投訴。 直至客戶服務 部嘅同事們都冇計， 叫當時嘅CEO/創辦人 Herb Kelleher 回覆。佢點寫? 真人真事! 60秒內，佢回覆:

“Dear Mrs. Crabapple. We will miss you. Love, Herb." 即係話，請佢走， 唔好再返來!

聽落好似好搞笑，但Michael Porter 話呢個係一個典型嘅 trade-offs 例子，you cannot please everyone. 記住，一開始嘅時候，我講過:

"Strategy is making trade-offs in competing. The essence of strategy is choosing what not to do." by Michael Porter.

策略就係要以「取捨」去競爭。 取捨嘅精髓就係要知道唔做乜!

"When you try to offer something for everybody, you tend to relax the trade-offs that underpin your competitive advantage." by Michael Porter.

當您嘗試做曬所有嘢去服務每一個人，你嘅「取捨」就會減少， 同時亦都會減少你嘅競爭優勢。

善用 Trade-offs 「取捨」去增強自己競爭力嘅機會隨處都係，爭在你願唔願意「放手」，先能夠取得「更多」。

包括我自己在內， 如果我乜嘢地產項目都投資，有賺錢就買， 甚至乎集資錢多地盤都搞埋， 我只係一個三四流嘅地產發展商。 我點同新鴻基/恒基/長實打呢? 但我專注幾千萬以下嘅香港街舖，我就係一個一流嘅商舖基金公司， 全香港人， 包括所有大嘅地產發展商，係街舖買賣都唔會夠我來。 社運/肺炎後，全香港買賣舖無人夠我哋多，呢個係事實!

"Trade-offs are choices that make strategies sustainable because they are not easy to match or to neutralize." by Michael Porter.

「取捨」會令到策略更有持續性，因為競爭對手 好難去複製或抵消你嘅優勢。特別是你嘅 first mover advantage 先行者優勢。

我係香港第一個商舖基金，就永遠都係香港第一個商舖基金。只我哋專注，未來幾十年，我知道係香港嘅街舖，無人會動搖到我哋嘅領導地位。

即是有人入嚟炒，Michael Porter 話新入嚟嘅 「模仿者」好多時都只係做 Straddling 跨騎， 即係好似「一腳踏兩船」咁， 自己本身嘅本業又做，商舖又做，結果兩邊都做唔「專」。

就係因為有自信我先咁講。因為好似今集一開始咁講，根據 Michael Porter 嘅 "Trade-offs different from rivals"， 我哋係放棄咗好多嘅嘢，同競爭對手大大唔同，先能夠建立到我哋今日係香港街舖嘅領導地位。 只要我哋專注，我哋嘅基金投資者會賺錢! I know it. 但如果有一日，我開始搞工廈、搞商廈、搞地盤、搞英國樓、搞埋茶餐廳、 補習社 、 酒樓、酒店等， 就係投資者應該攞錢走嘅時候! 乜都做，就開始等如乜都唔做!

你呢? What are your trade-offs? 你的「取捨」同競爭對手有咩唔同呢? 抑或人做你做，人客想要乜，你就俾佢乜呢?

There is no problem with that! 第一集一開始我就話，99%嘅公司都係咁，養家活兒可能好多年都冇問題， 但根據 Michael Porter，你只係停留係第二個 S - Sustaining 持續緊嘅階段。 做好多年，搵到食，但可能仍然冇人識你，無突破。Survive, Sustain, 但要去到第三個 S, Succeed, I mean Super Successful 好似一支箭咁標上去，等如以上 QB House, DryBar, IKEA, Southwest Airlines 咁，你就要有 strategy 策略。 你嘅「取捨」trade-offs 要同競爭對手截然不同。

李小龍嘅名言，亦都係掛喺我公司office嘅唯一名言: "I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times."

李小龍唔怕嗰啲踢過一萬種唔同腳法嘅人。但佢怕嗰啲踢過一種腳法一萬次嘅人。 你嘅腳法又點呢? 有興趣一齊研究下點做? 聽多啲 Michael Porter，就來我星期六嘅早餐會啦! 下集我再同你講 (4) Fit across value chain 成條企業價值鏈的活動，如何配合去增強你的競爭優勢?

。。。。。

My hobby 《星期六早餐會》!

九/十月份早餐會 Topic: Applying "Michael Porter" to your business: How to compete and win!

哈佛分享: 如何應用「米高波特」於你盤生意? 點競爭? 點贏?

講起哈佛策略教授， 無人出名過 Michael Porter. 有幸我2017年在哈佛親身上過他教的課程， 今次早餐會同你分享，希望對你做生意亦有所啟發。

有興趣參加啦 😃 每次限四位 (包括我)。 人多傾唔到計。

9月份，逢星期六早上9時開始，約三小時。地點中環。

對象: 中小企老闆/創業者/公司管理層，連我限4位。

有興趣參加的話，請 whatsapp 你的名片給 Suki (我助手) (+852) 5566 1335。

我唔係靠呢行搵食，免費，我請食早餐 😉 Be friends ..... 有機會到時見你。李根興 Edwin

www.edwinlee.com.hk
www.bwfund.com

聯絡李根興 whatsapp (+852) 90361143

#michael_porter #競爭策略

💕「愛台灣，我的選擇」系列第16發：熱愛台灣詩的美國學者白瑞梅(Amie Parry)

「我在加州內陸地區一個叫做聖伯納迪諾的小城市長大，隨後在聖地牙哥念大學和研究所，並獲得文學博士學位。求學期間我們必須至少選修一門外語，所以我就選了中文。1987年我大學畢業之後，跟朋友來了台灣一趟，在台灣教英文和學中文六個月，接著就自己一個人當起背包客在亞洲四處旅遊。

我本來想要研究中國古典詩詞，後來因為獲得傅爾布萊特獎學金，便又再度回到台灣。當時我在討論詩詞的聚會上認識了幾位現代派詩人，所以我就將研究主題轉而聚焦在台灣60、70和80年代的現代詩。我的博士論文探討的就是，以現代主義來理解現有政治語言中難以理解的現代性。我認為歷史形塑而來的經驗，往往比語言本身還要複雜。

我研究的那些詩作沒有明確的政治性，反而是有很強的實驗性質，並帶著詭譎的神秘感。當時我認識的現代派詩人大多是跟著國民黨飄洋過海來台的外省人，他們經歷過戰爭和顛沛流離，也經歷過劇烈且痛苦的歷史創傷。每個人的經驗都不同，在那個年代，也很難說出口。後來，我寫了一本關於詩的書，並聚焦在一兩位我覺得特別有趣的詩人。我在書中問了一些類似的問題：這些詩作如何幫你思考艱難的議題？

當時的現代詩已經頗有制度，許多詩人都有投稿《現代詩》這份重要的詩刊，有些詩人則是將詩作與戲劇結合。整體而言，台灣的現代詩、表演藝術和文學都發展地如火如荼，也深深吸引了我，但我還未全盤了解。當我完成博士論文時，我便獲得交通大學的教職，讓我對台灣的學術圈感到非常驚艷。而當我出版第一本著作時，我也很訝異能在美國獲獎；我根本不知道自己獲得提名，當時我問授獎單位：「為什麼選擇我的書？」他們表示：「因為書中其中一個章節是以跨國的架構來進行整體論述，妳不是單用西方的理論和東方的詩詞，而是從東西方共同錘煉出嶄新的知識。」

我目前任教於中央大學英美語文學系，除了擔任系主任之外，我也有教授寫作課、文學課和文學文化理論課程。從我1987年第一次來台灣到現在，我覺得台灣人愈來愈能自在地與來自不同地方的人交談，就個人經驗來說，我認為台灣社會愈來愈開放。我第一次來台灣時，經歷了許多台灣社會有趣的發展，也結交了許多朋友，並認識了許多學術圈的同好。我想，這些珍貴的回憶就是呼喚我再度回台的動力；就像是，如果你覺得這個社會充滿生氣和活力，而你也能夠參與其中、做出貢獻，我想這就是像家一樣的感覺吧！」

✨白瑞梅 Amie Parry 現為中央大學英美語文學系 專任教授

💕Why I chose Taiwan #16 – Amie Parry

“I grew up in a small city in inland California called San Bernardino. I went to college and graduate school in San Diego. I got my PhD in literature. We were all expected to learn at least one language, so I did Chinese. I traveled to Taiwan with a friend right after I graduated from college in 1987. We came here to teach English and study Chinese for six months, then I traveled around Asia by myself with a backpack.

I originally wanted to study classical Chinese poetry. I got a Fulbright grant and I came back here. I started going to the poetry nights that were happening at that time. I met some of the modernist poets, and I switched my focus to the modernist poetry of the 60s, 70s, and 80s in Taiwan. I wrote my dissertation on modernism as a way of understanding the parts of modernity that are hard to know in the existing political language that we inherit. I think that experience in historical formation is always more complicated than the language.

These poems are not explicitly political; they're very experimental and strange. At the time, the modernist poets I met were mostly 外省, men who had been drafted and come over with the KMT, so they had experienced war and displacement, and a very intense and traumatic historical moment. People experienced it differently, and at that time, it was a hard thing to talk about. Later, I wrote a book about poetry, but I just focused on one or two poets I find really, really fascinating. And I was asking some of the same kinds of questions: how can these poems help you think about certain topics that are hard to think about?

At that time, Modernist poetry was a kind of an institution already. There was a journal called 現代詩, “Modern Poetry,” a really important journal that most of these poets were published in. Some of them combined poetry and theater. There's just so much going on in Taiwan in terms of poetry and performance and literature. It's just amazing. And I'm very interested in it at all, but I haven't kept up. After I finished my dissertation, I got a job offer at 交大. I thought, wow, there's something really amazing happening intellectually here. When my first book came out, it actually got an award in the U.S., and I was so surprised. I didn't even know it had been nominated. I asked them, ‘Why did you choose my book?’ And they said, because one of the chapters has a transnational of framework for the whole argument, so it wasn't like you used Western theories and Eastern texts, it's like the whole knowledge part is coming out of both places.

I currently teach in the English department at National Central University. I'm the chair and I teach writing classes, literature classes, and literary and cultural theory classes. Since my first visit to Taiwan in 1987, I think people are a little more comfortable talking to people from different places. In my personal interactions, I feel a difference, like a greater openness. Back then, there were so many interesting things happening here, all at one time, and that's the time that I happened to be here. And I made good friends in my personal life and in my intellectual life. And I think those are the things that made me come back: like if you feel that there's something interesting happening and there's some way that you can support it. I guess that's a way of feeling at home.” — Amie Parry

✨Amie Parry is professor of the Department of English at the National Central University

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西洋音樂愛好者✨這裡不會有冗長的介紹文卻是個讓你挖歌的好地方😎

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____________________________________________________
Social Media:

▶ Download / Stream link : https://7clouds.fanlink.to/BetterBroken

👑 Alex Porat
http://facebook.com/alexandraporatmusic​
http://instagram.com/alexandraporat​
https://twitter.com/alexandraporat​
https://tiktok.com/@alexporat​

👑 Fintan
https://instagram.com/fintanmusic​
https://facebook.com/Fintanmusic​
https://youtube.com/fintanmusic​
https://twitter.com/fintanmusic

___________________________________________________

Lyrics:

All the nights I kept you waiting
無數個夜晚讓你獨自等待
Blamed it on my past mistakes
把頹廢歸咎於曾經的過失
My life’s a mess I keep on making
我持續著混亂的生活
Stumbling through the dark
在黑暗中跌跌撞撞

I’m so tired of misbehaving
我也受夠了品行不端的自己
Puts me in a fragile state, man
這置我於脆弱的處境
Why’d you gotta be so patient?
你為什麼對我如此包容
Breaks my weary heart
不堪的感受折磨我疲憊的心

Maybe I’m better off on my own
或許我應該一個人離開
History shows I'm accident prone
過往經歷表明我是災難體質
I don’t know where I ever went wrong
我不知道是從哪一步開始走錯
Maybe I’m better broken
或許最好任我毀滅
I’ve been out running ‘round in the rain
我一直在大雨中來回奔跑
Picking up all the pieces again
重新拾起所有記憶的碎片
I got so good at causing you pain
才發現我如此擅長讓你痛苦
Maybe I’m better broken
或許最好任我毀滅

Holding on will keep you hoping
一直堅持會讓你保持希望
I don’t mean to be a burden
但我不想要成為負擔
By the time you hear these words, I’m
當你聽到這些話的時候
Hoping you’ve moved on
我希望你已經放棄我

To a better place, where you can belong
去往更美好的地方 找到歸屬
A better love, that won’t treat you wrong
擁有更美好的感情 備受呵護
I hope that you know that I meant you no harm
我希望你知道我從未想要傷害你
It’s just all the shit that I’ve been running from so
只是我一直在逃避的夢魘不肯放過我

Maybe I’m better off on my own
或許我應該一個人離開
History shows I'm accident prone
過往經歷表明我是災難體質
I don’t know where i ever went wrong
我不知道是從哪一步開始走錯
Maybe I’m better broken
或許最好任我毀滅
I’ve been out running ‘round in the rain
我一直在大雨中來回奔跑
Picking up all the pieces again
重新拾起所有記憶的碎片
I got so good at causing you pain
才發現我如此擅長讓你痛苦
Maybe I’m better broken
或許最好任我毀滅

All your dreams that you hold so tight
所有你緊緊擁抱的夢
If you stay with me they might pass you by
若和我在一起都可能會錯失
Sometimes love can mean
有時候愛就意味著
Letting something die
有些事物要為此犧牲
I can’t bear to leave
我不能承受離別
So don’t say goodbye but
所以不要說再見 但

Maybe I’m better off on my own
或許我應該一個人離開
History shows I'm accident prone
過往經歷表明我是災難體質
I don’t know where i ever went wrong
我不知道是從哪一步開始走錯
Maybe I’m better broken
或許最好任我毀滅
I’ve been out running ‘round in the rain
我一直在大雨中來回奔跑
Picking up all the pieces again
重新拾起所有記憶的碎片
I got so good at causing you pain
才發現我如此擅長讓你痛苦
Maybe I’m better broken
或許最好任我毀滅

Maybe I’ll find the strength to begin
可能某天我會找到重新開始的力量
Putting back all my pieces again
把破碎的自己再拼湊成一個整體
I’ll be just fine but baby til then
我會好好的 但是親愛的在那之前
Maybe I’m better broken
或許最好任我毀滅

歌詞翻譯:阿澤

#BetterBroken #Fintan #AlexPorat #Lyrics #英文歌

Hi我是春春
如果你喜歡我的影片歡迎訂閱+按小鈴鐺
我們下支影片再見!

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 ▏https://www.instagram.com/spriing____/
合作邀約 ▏springoh158@gmail.com

∞∞∞∞
可以的話，幫我看完廣告:)
不略過能有微薄的廣告收益
補助我拍片幕後資金
也是支持我繼續努力的動力之一

▸我隨意講講話
好一陣子沒拍穿搭影片給各位了，最近真的懶癌發作，不過我也常在想是不是真的不發穿搭影片就會沒人看呢？我想分享的人事物、喜歡的東西，有時候不見得是衣服（哈），不過我知道大家喜歡，我還是會繼續拍的，只是一個月可能1-2支穿搭影片去分配，穿搭影片真的是很耗精氣神呢（哈）。

我第一次一口氣開箱這麼多韓國網拍品牌，全都在Something' Sweet上可以購得。給大家一個概念，韓拍有些是販售Made in china的選貨產品，不過我不覺得MIC=質感差，有材質不好，也還是有品質好的，如果真的在意的人就要斟酌一下。

Something' Sweet網站上可以買到的產品包羅萬象，這次依照衣服質感、版型等各方面打分數，我的滿意度打70分，可圈可點，雖然是合作影片，但做人還是要老實是我的堅持～另外因為韓拍很容易斷貨的關係，影片上線後有幾件我很喜歡的下架了，真的超可惜。

[Giveaway 🎁 ]
在YouTube底下留言區留言，隨意跟我聊天或是分享最喜歡影片中Something' Sweet的哪個韓拍產品，就有機會抽中喔，會抽出2位，各獲得2000元購物金！

活動時間到:即日起-2020/10/5 11:59，將在2020/10/6抽出2位幸運兒送出「2000元購物金」，會公布得獎者在我的IG限時動態唷！
http://www.instagram.com/spriing____

#換季穿搭 #韓拍開箱 #shoppinghaul

▸商品資訊
在10/31前，於somethingsweet.com.tw網站購物不限金額，結帳時輸入【spriing】即可享有9折優惠！

SIMPLYMOOD Work Currently In Progress Shirt Dress
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SIMPLYMOOD Trust Your Creativity Knit Vest
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SIMPLYMOOD You Will Realize A Lot Knit Vest
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SIMPLYMOOD You Will Realize A Lot Knit Vest
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MOCOBLING To Love Deeply Leo Print Blouse
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DABAGIRL Know Your Worth Loose Top (下架了QQ)
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類似款：https://www.somethingsweet.com.tw/collections/new-in/products/mc20091700067
https://www.somethingsweet.com.tw/collections/new-in/products/m48397
DABAGIRL Found A Message Printed Long Top
https://bit.ly/3bk9GzM
LIPHOP Beside My Dreams Shirring Blouse
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UPTOWNHOLIC Falling Into Those Ocean Eyes Leo Print Skirt (下架了)
類似款：https://www.somethingsweet.com.tw/collections/bottoms/products/m47473
https://bit.ly/32UVyca
LIPHOP Badass With A Good Heart Check Pants
https://bit.ly/2YWfeeP

🍒比較多人問的其餘搭配品：
JW PEI Gabbi 手提包
https://www.jwpei.com.tw/collections/%E6%89%8B%E6%8F%90%E5%8C%85/products/gabbi-bag-purple
全站商品皆9折入口:https://bit.ly/3hrMUrV

minimatters 工裝裙 (我很喜歡!我穿M號)
https://www.minimatters.com.tw/zh-cht/kant/Product?SaleID=2008140010&ColorID=001

▸關於我
160/53
肩寬:37cm
腰圍:28吋
臀圍:95cm

▸這支影片使用設備
CANON M50

▸可以用的折扣碼
JW PEI
全站商品皆9折入口:https://bit.ly/3hrMUrV

犀牛盾手機殼9折優惠(無分潤)
9折折扣碼：ytspr2003
日期：3/21 - 2021/3/21（期限一年）

somethingsweet全館9折優惠(無分潤)
9折折扣碼：spriing
日期：即日起到10/31

▸小提醒
影片如有任何收費內容
我會在標題&資訊欄標記出來
沒有就不是「專屬合作廣告」
更沒有給品牌端過稿修改
是第一手真實分享呈現:)
這樣以示我對讀者負責的公正公開

FTC: This video is sponsored by Something' Sweet

墾丁有什麼好玩的呢? 遊艇派對 水上活動 吃到飽烤肉!? 還有恆春夜市!!!

抽獎資訊在下面!

夏天到了! 想到夏天就是會想到去海邊玩～ 墾丁也是大家心目中喜愛的目的地
我這一次跟一群朋友去玩歐a水上活動的遊艇趴超好玩!

除了可以在遊艇上吃吃到飽的烤肉之外還可以玩各種各樣的水上活動，包括香蕉船,大腳丫,水上摩托車,多到我列不完欸! 很適合一群朋友一起吃喝玩樂! 來墾丁找歐a就對! 歡迎前往他們的臉書看看～
https://www.facebook.com/NanWan15haoHeiXianShuiShangYuLeZhongXin/

這次下去墾丁我@彼德蓋瑞還有海嘯日記的阿宏住恆春的戀戀星辰湖畔莊園～ 很有設計感! 而且住那邊第二天半價欸! 歡迎到他們的臉書看更多資訊! https://www.facebook.com/%E5%A2%BE%E4%B8%81%E6%88%80%E6%88%80%E6%98%9F%E8%BE%B0%E6%B9%96%E7%95%94%E8%8E%8A%E5%9C%92-100921611600244/

抽獎資訊:
歐a也有提供你們一個很棒的機會! 只要在臉書上公開分享這次的影片然後標記一個朋友,就可以有機會抽到一人免費體驗歐a的遊艇派對～ 中共會有三位幸運兒喔～ 所以👏分👏享👏起👏來👏!!! 7/31號開獎喔～ 記得不只是分享也要標記朋友不然沒辦法抽到這個很棒的機會!

我們除了玩水之外也有去恆春夜市逛逛，恆春夜市只有星期天才有開但是裡面很多南部傳統小吃～ 我們在逛的時候我找到一個從來沒有吃過的!!! 白糖粿~ 很棒!

00:00 我在墾丁!
01:26 戀戀星辰湖畔莊園
02:21 歐a水上活動 - 香蕉船/大腳丫/水上摩托車
04:11 遊艇
05:35 抽獎活動
06:30 恆春夜市
07:15 白糖粿

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What’s fun in Kenting? Boat party watersports all you can eat barbecue!? And Hengchun Night Market!!!

Summer is here! When you think of summer in Taiwan, of course you think of going to the beach! Kenting is also everyone’s number one destination.

I went to Kenting with a group of friends and got to try out Oh a Watersports Boat Party, and it was awesome!
Aside from all you can eat barbecue, they also have every kind of watersport you can think of, banana boats, jet skis, and loads more! The perfect outing for a close group of friends~

Other than just going to the beach, we also went to Hengchun Night Market which is only open on Sunday. While there, I found something I’ve never tried before, white sugar cakes. They’re so good!!!

#墾丁 #恆春 #抽獎