關於 business idea example ，我們在網路上蒐集到這些相關的討論、資訊與評價

#NFTsummer A few weeks ago, we interviewed Xixi Huang (AW#17) in Mandarin and as the AppWorks Fellow who helps us out on the blockchain side, Xixi has a lot of ideas that are worth sharing to a bigger audience. Here's his interview in English:

西西 (Xixi) 黃士晉 is an AppWorks #17 alumni and co-founder of Rydeit. His mission is to bring the applications of blockchain to everyday life because he believes that blockchain can make the world a more fair and better place. As an AppWorks Fellow, he is responsible for guiding founders to think about blockchain and providing insights on blockchain-related investment deals. Before AppWorks, he led his previous team to build more than 10 dapps, including famous games in Taiwan such as 柚子打魚 and Shrimp.Finance. Within a month of launching these games, they had amassed over NT$ 100M (~US$ 3.5M) in transactions. His favorite pastime is traveling with his grandma, and his ultimate goal is to persuade her to buy Bitcoin!

Check out what Xixi has to say about blockchain and NFTs.

#NFTevolution

I started to learn how to write smart contracts in 2016, and learned the entire logic of ERC-20 for tokens and ERC-721 for NFTs. While I was learning about NFTs, I realized that the combination of NFTs with video games was very fitting. In video games, the treasure and equipment you collect becomes virtual assets as NFTs. And the process of using smart contracts to exchange items was very efficient on the blockchain.

At the end of 2018, I designed and created a zombie video game, integrating the concept of playing and drawing cards and packs. Within a pack were 3 NFTs with zombies on them. As a player, the more cards with zombies you collect, the higher your score, and the more tokens you can ultimately earn. From this game, I got connected to other game manufacturers and publishers who were also interested in creating virtual game assets through NFTs. We all had the same idea -- NFTs can bring more meaning and value to the players.

However at the time, many people in the market still believed that tokens and games were riddled with fraud. Since the lifecycle of video games can be short, many traditional gaming companies in the end didn’t find it worthwhile to learn how to integrate NFTs or blockchain into their games.

While the nature of NFTs hasn’t changed, the market has evolved. People’s curiosities are growing, more applications are being developed, and more creators are cropping up. I think now is the right time to start talking to companies about how to integrate NFTs or blockchain into their businesses or games.

#NFTplayground

I think there are many opportunities to start a business these days, and people who want to start one should think about coming to blockchain. Not only is there a huge opportunity but the possibilities are endless. And within blockchain, NFTs currently offer the biggest opportunity. However, it can also pose a new challenge to the team’s endurance, because while easy to obtain traction and users with NFTs, the challenge lies in retaining them.

Similar to other blockchain applications in the past few years, when a new concept is invented, it’ll be flushed with many early users. However, because the surrounding infrastructure wasn’t in place, it was difficult for founders to make valuable extensions or applications. And many of these users don’t actually care about these blockchain products and they are only trying to leverage the ecosystem to make a quick buck. Once they earn all that they can, they will move on to another project.

Right now working on NFTs, you can collect a lot of data in a short amount of time and also make some income to keep you afloat. Founders should seize this opportunity to understand these users, then modify and optimize both their products and mentality to retain them.

Since there’s no geographical restriction on blockchain, I would encourage founders to look beyond your country and region in expanding your NFT products. Also, since blockchain is closely related to finance, if you don’t have a good pricing strategy (or token economics) for your NFT products, the prices might fluctuate greatly. You need to be prepared and remind your users of the risks, otherwise you’ll ultimately get scolded!!

#NFTera

This year, I finally consider myself an official NFT collector. I pay special attention to NFTs with contemporary significance, such as Hashmasks. It signals to the public that NFTs are not just for collecting but that game mechanics can also be applied to interact with users. If we look back ten years from now I’m confident to say that the project that really brought the NFT wave in 2021 would be Hashmasks.

In addition to veteran projects like Hashmasks, other collections I care a lot about are related to Metaverse, such as The Sandbox. I believe that the world will become more and more decentralized and virtual. It is very likely that the next generation will be immersed in a virtual world like Ready Player One, so I am also very optimistic about NFTs in digital worlds like The Sandbox.

The possibilities are endless when it comes to NFTs. Right now, few NFTs are connected with our daily lives. For example, I bought a Hashmask. If I want to show it in my apartment, I might still need to print it out. In the future, how will we connect NFTs to the physical world? I believe they can be applied in many ways, including frames, wallets, cars, house deeds, leases, etc. These products in daily life can be combined with NFTs. We just haven’t opened our imagination yet. It’s hard to imagine that only 20 years ago we were having a hard time believing in the power of the internet.

The development of science and technology not only relies on infrastructure, but also the user's learning curve. The world needs to talk about blockchain more, so that everyone will gradually become familiar with it and it’ll continue to evolve.

If you're a founder working in blockchain or NFTs, welcome to apply to AppWorks >> https://bit.ly/3w0WyIl

Interview with A Founder: Conor McLaughlin (Co-founder of 99.co)

By David Wu (AppWorks Associate)

Conor McLaughlin was previously the Co-founder and CTO of 99.co, the real estate marketplace in Singapore and Indonesia. He spent six and a half years at the startup, whose backers include Sequoia Capital, 500 Startups, and Facebook co-founder Eduardo Saverin, helping to grow it into a $100 million company. As a member of AppWorks Accelerator #21, he is currently working on his next big project, a yet-to-be-named language learning startup.

【What advice do you have for first-time founders?】

First, you need to decide: do I want to run a sprint or a marathon? For a sprint, you may be open to acquisition from the beginning, delay non-startup aspects of your life, give yourself two years where you drop everything to test an idea, choose to raise more money earlier on and thus be more diluted, or do anything else that implies a shorter time horizon. Typically 1-5 years - this can lead to a major boon in a short period of time if executed well. If you decide you are in the sprinting business, you will most likely be pushed toward binary outcomes because of how many investors and employees you have on your cap table. As a first-time founder, you need to be clear with yourself on what you are willing to put on the line. As Reid Hoffman says, it’s like jumping off a cliff and building a plane on the way down… hopefully you build a plane in time.

If you are running a marathon, you are deciding that your competitive advantage is consistency over intensity. You are in this for 10, 15 years. With this time horizon, you will realize you need ways to metabolize stress and maintain emotional, spiritual, and mental health. You need to maintain relationships with friends, family, and romantic partners. When you are looking at this 10 year period, you realize the people around you can only put up with so much. Unfortunately, while work is something people can generally bounce back from, there are many things in life where you cannot - an example is your relationship with your partner. If you’re going to run a marathon, you need to be clear with yourself about what time you have for other aspects of your life and what time you have for your company. Eventually you need to learn what the right speed is where you can run as long as possible. It’s amazing how often it is that those people that keep going, assuming you have chosen the right problem to solve, eventually find daylight. Part of that is just lasting long enough.

Second, you need to revisit and continually ask yourself: should I still be running a sprint or a marathon? Circumstances change. Maybe you sprinted for the first two years to secure interesting results and funding; now it's time to transition to a marathon and clean up the life debt a bit. Or inversely, maybe you're finally leaving the trough of sorrow and it's time to sprint for a bit. Most founders will be in a long distance race with periodic sprinting. From my observation, founders most often stop because of two reasons: They either A) run out of money or B) run out of energy. There’s plenty of advice out there for scenario A (hint: don’t). But in my experience, scenario B is far more pernicious and dangerous to would-be successful founders. If you are in a marathon but fail to pace yourself and run it like one long sprint, you are unlikely to make it to the end.

Much founder advice speaks to this: Don’t let your startup make you fat. Exercise 5-10% of the time. Pick up a hobby outside of your startup. Go home for holidays. All of it leads back to one thing: You need to take care of yourself. Because injury will be far worse for your progress than being a little slower. “Slow is smooth, smooth is fast”, as the US Navy Seals say. This is surprisingly difficult advice for intrinsically motivated founders to follow, because in the event of failure, it makes them vulnerable to the thought, “Well, you didn’t work hard enough.” But for those that already have the hustle, your job is to avoid the moment of epiphany where you look in the mirror and think, “This isn’t worth it.”

All founders will have to sacrifice some things. The point is to not sacrifice everything. It will make you more resilient. Not less. It will give you the space to see situations more objectively and make better decisions. And most importantly, it will let you love what you do because it will remind you that the work isn’t just in service of yourself, it’s in the service of others. I do not think you can judge hard work over a day, or even a year, but I do think you can judge hard work over 5-10 years. Hard work is not just about the next 1-2 months. There will be times when you need to run as fast as possible, but if that is happening all the time you are probably not being smart about the situation. So don’t hurt yourself, be consistent, keep disciplined, and keep going.

Lastly, focus on your metaskills. Public speaking, reading, writing - skills applied in every aspect of your life. Generally what they reflect is learning how to think better. As a founder you need to think about - how can I think more clearly, be more creative, rigorous, analytical? As Warren Buffett and others have said: I have never seen a successful person that did not read as often as they could. Actual books and long form scare a lot of people. That’s your competitive advantage. Read blog posts from smart people, follow smart people on Twitter, listen to podcasts. Always be focused on how you can develop yourself to think better. Fostering the habit of improving your thinking will foster discipline in yourself. And discipline will let you turn that rigorous thinking into action.

【I imagine running the “race” has been especially tough this year. How have you gotten through 2020?】

I have leaned on routine and community. I’ve spent a lot of time trying to foster discipline in myself. I make my bed every morning, meditate every morning, make sure that I go to the gym 3-4 times a week. There’s so much uncertainty in both the world and the entrepreneurial space. Keeping certain things consistent gives me a spine to my life that I can fall back on. If I’m not feeling well, my discipline takes over and I’ll go to the gym. That helps me relieve stress - falling back to routine and having some mainstays of consistency and structure.

And community - it’s been the big mental health zeitgeist of this year. Everyone is recognizing that without the people around us, our mental health diminishes. Joining AppWorks was very intentional so I could surround myself with like-minded people who could question me, hold me accountable, and inspire me. And also just forming personal connections where I felt that I was still taking care of my mental health by connecting with others. Being a founder is an incredibly lonely journey. In the early days, there’s not a lot of people around. Later, when you do hire lots of people, you need to be the boss, the leader - for certain things, you can’t tell the employees everything, and even if you do, there will always be a bit of distance. You need people to relate to - people want to be seen for who they are, and appreciated for what they give. When you are a founder, sometimes it’s hard to feel that you are seen. So I intentionally put myself in situations where I can be inspired, be held accountable, and more importantly connect with others, and feel that I’m not alone. And that me and my co-founders are part of a communal journey with those around us.

【When you talk about how to run the race, I get the sense that you’re drawing from previous experiences and, perhaps, mistakes. What are the mistakes you’ve made in your founder journey and the takeaways?】

I think you could take a calendar, point to a random week, and we could list out all the mistakes from that week (laughs). I do subscribe to Steve Jobs’ philosophy: mistakes will happen, but mistakes happening means we are making decisions. Not making decisions is perhaps the biggest mistake. It’s often the reason for frustration, loss of speed, loss of momentum - so many of the issues you encounter in startups. Not making enough mistakes is probably the #1 mistake that I’ve made.

Second, going back to my advice to first-time founders, is not understanding what game I’m playing. Not understanding that all the money in the world is not going to be worth it if your spouse or partner decides to leave you because you have relegated them to a second-class citizen in your life. I think I forgot that at points. There is more to life than just the company.

Third, be careful about who you choose to work with. At minimum, if you’re doing a standard 8-9 hours at the office five times a week, that’s a lot of time with those people. You want to like the people that you work with - you want to know they’re high integrity, you want to respect their values, and you want to have common values. Choosing the right people that give you energy rather than take it away just makes running the marathon so much easier.

【We welcome all AI, Blockchain, or Southeast Asia founders to join AppWorks Accelerator: https://bit.ly/3r4lLR8 】

- Luyện Reading, tìm từ vựng hay

MOTIVATIONAL FACTORS AND THE HOSPITALITY INDUSTRY

A critical ingredient in the success of hotels is developing and maintaining superior performance from their employees. How is that accomplished? What Human Resource Management (HRM) practices should organizations invest in to acquire and retain great employees?

Some hotels aim to provide superior working conditions for their employees. The idea originated from workplaces - usually in the non-service sector - that emphasized fun and enjoyment as part of work-life balance. By contrast, the service sector, and more specifically hotels, has traditionally not extended these practices to address basic employee needs, such as good working conditions.

Pfeffer (1994) emphasizes that in order to succeed in a global business environment, organizations must make investment in Human Resource Management (HRM) to allow them to acquire employees who possess better skills and capabilities than their competitors. This investment will be to their competitive advantage. Despite this recognition of the importance of employee development, the hospitality industry has historically been dominated by underdeveloped HR practices (Lucas, 2002).

Lucas also points out that 'the substance of HRM practices does not appear to be designed to foster constructive relations with employees or to represent a managerial approach that enables developing and drawing out the full potential of people, even though employees may be broadly satisfied with many aspects of their work' (Lucas, 2002). In addition, or maybe as a result, high employee turnover has been a recurring problem throughout the hospitality industry. Among the many cited reasons are low compensation, inadequate benefits, poor working conditions and compromised employee morale and attitudes (Maroudas et al., 2008).

Ng and Sorensen (2008) demonstrated that when managers provide recognition to employees, motivate employees to work together, and remove obstacles preventing effective performance, employees feel more obligated to stay with the company. This was succinctly summarized by Michel et al. (2013): '[P]roviding support to employees gives them the confidence to perform their jobs better and the motivation to stay with the organization.' Hospitality organizations can therefore enhance employee motivation and retention through the development and improvement of their working conditions. These conditions are inherently linked to the working environment.

While it seems likely that employees' reactions to their job characteristics could be affected by a predisposition to view their work environment negatively, no evidence exists to support this hypothesis (Spector et al., 2000). However, given the opportunity, many people will find something to complain about in relation to their workplace (Poulston, 2009). There is a strong link between the perceptions of employees and particular factors of their work environment that are separate from the work itself, including company policies, salary and vacations.

Such conditions are particularly troubling for the luxury hotel market, where high-quality service, requiring a sophisticated approach to HRM, is recognized as a critical source of competitive advantage (Maroudas et al., 2008). In a real sense, the services ofhotel employees represent their industry (Schneider and Bowen, 1993). This representation has commonly been limited to guest experiences. This suggests that there has been a dichotomy between the guest environment provided in luxury hotels and the working conditions of their employees.

It is therefore essential for hotel management to develop HRM practices that enable them to inspire and retain competent employees. This requires an understanding of what motivates employees at different levels of management and different stages of their careers (Enz and Siguaw, 2000). This implies that it is beneficial for hotel managers to understand what practices are most favorable to increase employee satisfaction and retention.

Herzberg (1966) proposes that people have two major types of needs, the first being extrinsic motivation factors relating to the context in which work is performed, rather than the work itself. These include working conditions and job security. When these factors are unfavorable, job dissatisfaction may result. Significantly, though, just fulfilling these needs does not result in satisfaction, but only in the reduction of dissatisfaction (Maroudas et al., 2008).

Employees also have intrinsic motivation needs or motivators, which include such factors as achievement and recognition. Unlike extrinsic factors, motivator factors may ideally result in job satisfaction (Maroudas et al., 2008). Herzberg's (1966) theory discusses the need for a 'balance' of these two types of needs.

The impact of fun as a motivating factor at work has also been explored. For example, Tews, Michel and Stafford (2013) conducted a study focusing on staff from a chain of themed restaurants in the United States. It was found that fun activities had a favorable impact on performance and manager support for fun had a favorable impact in reducing turnover.

Their findings support the view that fun may indeed have a beneficial effect, but the framing of that fun must be carefully aligned with both organizational goals and employee characteristics. 'Managers must learn how to achieve the delicate balance of allowing employees the freedom to enjoy themselves at work while simultaneously maintaining high levels of performance' (Tews et al., 2013).

Deery (2008) has recommended several actions that can be adopted at the organizational level to retain good staff as well as assist in balancing work and family life. Those particularly appropriate to the hospitality industry include allowing adequate breaks during the working day, staff functions that involve families, and providing health and well-being opportunities.

Các từ vựng nổi bật:

critical (adj): then chốt
superior (adj): tốt hơn
accomplish (adj): trọn vẹn
retain (v): giữ lại
by contrast: ngược lại
extend (v): kéo dài
emphasize (v): nhấn mạnh
investment (n): đầu tư
competitive (adj): cạnh tranh
recognition (n): sự công nhận
substance (n): cốt lõi
foster (v): thúc đẩy
constructive (adj): có tính xây dựng
managerial (adj): thuộc quản lý
potential (n): tiềm năng
turnover (n): nghỉ việc
compensation (n): lương
morale (n): tinh thần
obstacle (n): chướng ngại
succinctly (adv): súc tích
retention (n): sự duy trì
predisposition (n): khuynh hướng thiên về
separate (adj): riêng biệt
sophisticated (adj): phức tạp
dichotomy (n): sự lưỡng phân
extrinsic (adj): từ bên ngoài
intrinsic (adj): từ bên trong
align (v): sắp hàng
delicate (adj): tinh tế
simultaneously (adv): đồng thời
adequate (adj): đầy đủ
break (n): giờ giải lao

Các bạn cùng tham khảo nhé!

Not a review, but ideas on improving the iFootage Shark Slider Mini, as honestly not being able to use it enough, as they don't have an Android app yet. However it would have been great, if they made it possible to just do basic movement still without the need of a phone and phone be only needed for more special modes.

iFootage Shark Slider Mini - https://www.gearcontact.com/en/ifootage_shark_slider_mini_complete_version.html?category_id=0

Eventhough it now only got a on/off button, but if programmable, they could atleast have a simple preprogrammed single press for cycle settings and double press for mode changes, long press to turn on/off. And use the LED indicators to show which mode there is, for example one direction left , indicate 1 led blink on the left and use 1 click to cycle through those. Double click to go to speed changes and single click cycle through 5 different speeds and from 1 LED slowest to fastest in with all LED turned on. Another double click to show battery indicator and have this mode be only one where the LED is on continuesly, while in other modes keeps blinking to show a difference.

Adding these features atleast will make it useable without needing to have a phone connected and also be even quicker to use on a programmed setting instead.

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Edited with Adobe Premiere Pro - http://goo.gl/k2EagF

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Hi! My name is Chung Dha, if you ever meet me IRL you can also say Jona. I am a Photographer, Awards winning Filmmaker and Graphic Designer from Rotterdam,The Netherlands. This channel is all about information, tutorials and more to help filmmakers and I personally like to checkout new tech and even make my own. Other things you will find on this channel are a lot of editing tutorials, travel vlogs and DIY tutorials. If you want to know what I am doing or be posted of the next video, subscribe to my channel or follow me on my other social media.

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How YouTubers make money／ YouTuber 怎麼賺錢：https://www.youtube.com/watch?v=jfxhfEc4t7U
☆訂閱Mao 每週看新片☆ 點我☞ https://goo.gl/jJXswY
（下面還有得看～）

【Mao's SNS】
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Business inquiry/問い合わせ: maomaotv.info@gmail.com

【影片目的】
感謝AirAsia讓在學生時代的我有機會去海外旅行，並且鼓勵更多人去旅行。

【影片介紹】
我知道很多人看到影片一定會認為我有接受AirAsia的贊助而做這個影片。（我也希望有xD）這個反應很自然。但這個影片事實是真的完全沒有任何贊助。

是我和我的好朋友Shen在上個月搭AirAsia 飛機去馬來西亞途中聊到我們各自多常搭AirAsia & AirAsia x 去不同地方旅行，碰到了哪些不來自不同地方的新朋友，發生了什麼有趣的事而興起決定做的影片。覺得很感謝我們生在這個時代。

在這個時代每個人都有機會去旅行。重新認識自己曾經錯誤解釋過的世界，然後認識自己以及身邊每一個人的價值。

世界很大，大得我們怎麼能只停留在一個地方。
旅行吧！

＝＝
我很喜歡旅行，而我人生第一張自己打工賺錢買的機票就是AirAsia x。
那時候我去的是泰國。
在學校宿舍就很簡單的在網路上找到的AirAsia x 的促銷機票，用他們的網路訂票系統訂了我人生第一張機票。
＝＝
用AirAsia & AirAsia x我去過了，泰國，馬來西亞（吉隆坡，檳城，麻六甲，沙巴，刁曼島）香港，新加坡。
除了他真的是比較便宜之外，還有其他三個理由讓我一直用AirAsia旅行。


0:30 ☆理由1☆ 漂亮的空姐
我當然也是做過別的航空，通常其他航空的空姐感覺是比較拘謹的。
比較有距離感。
AirAsia的空姐真的不一樣！
第一他們的頭髮不像其他航空規定一定要盤起來，
AirAsia空姐的頭髮，秀髮！很多是放下來的。
連是女生的喔都覺得真的很正很性感很美啊～～

0:58 ☆理由2☆ 美味的飛機餐
做過不同航空的飛機還是AirAsia的飛機餐讓我最開心。
或許馬來西亞料理就非常合個人口味吧。
他的菜單真的太豐富！然後又很道地！
加上真的不貴。平均差不多就是美金8塊左右吧。
以飛機餐的價錢來說真的很OK～
我只要用AirAsia飛，一定是先上網訂飛機餐xD
我太愛吃。
吃完正餐後過3小時一定再點個馬來西亞泡麵。

1:31 ☆理由3☆ AirAsia來自馬來西亞！
馬來西亞是我非常喜歡的國家之一。
我最好的朋友Shen （from Shen LimTV）就是馬來西亞人。
所以我才會開始對這個國家開始認識，然後喜歡上的。
目前去過了吉隆坡，檳城，麻六甲，沙巴，刁曼島真的是很喜歡。
人，食物，多元的文化與宗教，還有海邊！
我有一個愛死海邊的病。
馬來西亞是世界上被認可又最美海灘的國家。
我還會再去。遇見更多人，看更多地方，然後曬在更多美麗的海邊。

最後，希望你喜歡這個video：）

＝＝
【Purpose of The Video】
Say thank you to v to let me be able to travel abroad when I was a student. And encourage more people to take on a trip to see this world.

【Introduction】
I know many people will think I make this video because it is sponsored by AirAsia (I wish it was :P).
It is understandable. But, the fact is, it is not. This video is not sponsored by anyone at all.

I just came up with this idea while Shen and I am taking AirAsia x to Malaysia. We were talking about how much and how often we fly with AirAsia to travel to places, and people from different places we met, interesting things that happened on each of our trips. We just feel thankful that we were born in this time.


Nowadays, most of us got chance to travel, to know the world that we use to mistaken, and to know the value of ourselves and of everyone else.

The world is too big to stay in one pace.
Explore!
＝＝
I love traveling. The first flight ticket I bought with the money I made from part time is AirAsia x ticket. That time I went to Thailand.
At school, I just simply went online and found AirAsia’s promotion tickets that I could afford. And then I use their online booing to buy the very first flight ticket in my life!
＝＝
With AirAsia & AirAsia x, I have traveled to Thailand, Malaysia (Kuala Lumpur, Penang, Malacca, Sabah, Tioman island) , Hong Kong, Singapore, for the reason it’s just cheaper than other airlines but also 3 other reasons!


0:30 ☆Reason1☆ Beautiful flight attendants
Of course I also have taken other airlines. Usually flight attendants from other airlines are in a more formal style. (sometimes makes me feel a little distanced )
But the flight attendants from AirAsia & AirAsia x are just different!!
For example, they don’t need to put up their hair.
And I feel it’s a more friendly style. (my personal opinions lah)
Even I am a girl, I think AirAsia flights are so attractive, sexy, and beautiful~

0:58 ☆Reason 2☆ Yummy meals on board
Out of all meals on board form different airlines,
The one from AirAsia satisfies me the most!

Maybe I just personally like Malaysian food so much :P
The food on menu really varies, and it is very authentic.
Plus, its just inexpensive.
It’s averagely 8 dollars, and as price of on board meals, I think it’s very acceptable.
I always order online before I fly if I fly with AirAsia or AirAsia x
I’m just such a foodie.
And 3 hours later, I must order a Malaysian cup noodles :P yum

1:31 ☆Reason 3☆ AirAsia is made in Malaysia!
Malaysia is one of my favorite countries.
My best friend, Shen is Malaysian, and that’s why I started to know about Malaysia. So far I have been to Kuala Lumpur, Penang, Malacca, Sabah, Tioman island, and I just really like this place. Love the people, the food, the multiple cultures and religions, and the beachesss.

I love the beach.

Malaysia is one country that has the most beautiful beaches.
I definitely will visit Malaysia again. To meet more people with great souls, see more amazing places, and lay down on more beautiful beaches.

Last, hope you enjoy this video ;)


♥Mao愛看 YouTuber♥
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music: YouTube Audio Library
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