關於 branding in the age of social media ，我們在網路上蒐集到這些相關的討論、資訊與評價

กลับมาแล้วกับการอบรม Public Training
ที่เราจะได้กลับมาเจอกันอีกครั้งในรูปแบบ New Normal กับ Class ใหม่ที่ QGEN ออกแบบมาให้ชาว HR แบบจัดเต็มสมกับการรอคอย

หลักสูตร 2 วัน "Level Up Your HR Marketing
• Marketing Strategy for HR in Digital Age - Apply for Employer Branding and Organization Culture Communication

กลยุทธ์ทางการตลาดสำหรับ HR ในยุดิจิทัล และการนำไปประยุกต์ใช้ เพื่อสร้าง Employer Branding และการสื่อสารวัฒนธรรมองค์กร

• คลิกเพื่ออ่านรายละเอียดและลงทะเบียนสำรองที่นั่ง : https://bit.ly/3iC4yJC (รับจำนวนจำกัด 30 คน)

• วันอบรม : 24-25 ก.ย. 2563 (2 วัน)
• สถานที่: Victor Club, FYI CENTER (MRT QUEEN SIRIKIT)

** นอกเหนือจากการอบรม 2 วันแล้ว เรายังมี Online Class เพื่อเรียนรู้ทฤษฎี Employer Branding เรียน Pre-Class ผ่าน ConicleX ในหลักสูตร "4 Steps of Employer Branding" (90 นาที)

รวม 2 วัน กับอีก 90 นาที ที่ท่านจะได้รับเนื้อหา HR Marketing อัดแน่นกลับบ้านไป
______________________________________________

HR กับการสื่อสารเป็นงานที่อยู่คู่กันมาตลอด กลยุทธ์และวิธีการทางการตลาดจึงเป็นตัวช่วยสำคัญที่ HR จะต้องเร่ง Up-Skill และ Re-Skill ให้ทันกับสถานการณ์และพฤติกรรมของคนในทุก ๆ Generation

One Size Never Fit All คืออีกหนึ่งความจริงในงานสื่อสาร ซึ่ง HR ต้องทำความเข้าใจว่าความหลากหลายและความแตกต่างของคนในองค์กร รวมไปถึงเครื่องมือการสื่อสารการตลาด ทั้ง Content Marketing, Inbound Marketing และ Social Media Marketing เพื่อให้การสื่อสารเกิดประสิทธิภาพมากที่สุด

หลักสูตร Level up your HR Marketing เป็นหลักสูตรที่จะช่วยให้ HR เข้าใจและสามารถประยุกต์ใช้หลักการทางการตลาด และสื่อสารการตลาดให้เหมาะสมเป้าหมายในงานของ HR ซึ่งส่งผลโดยตรงต่อการสรรหาคนที่ใช่ The Right People

ทำให้หลายองค์กรให้ความสนใจและกำหนดกลยุทธ์ด้าน Employer Branding มากขึ้น เพื่อที่จะกลายเป็น Employer of Choice ของ Target Candidate รวมไปถึงกลยุทธ์ด้านวัฒนธรรมองค์กรที่ต้องการให้พนักงานมีพฤติกรรมและความเชื่อที่สอดคล้องกับเป้าหมายองค์กร ซึ่งจำเป็นต้องใช้การสื่อสารทางการตลาดเป็นเครื่องมือในการเปลี่ยนพฤติกรรม (Culture Transformation) เช่นกัน

🚨ราคาพิเศษสำหรับ 2 ท่านขึ้นไป เหลือ 8,500 บาท🚨 จากราคาปกติ 9,500 บาท (ราคาไม่รวมภาษีมูลค่าเพิ่ม)

สอบถามรายละเอียดได้ที่ Inbox หรือ Line : @QGEN (มี @ ข้างหน้า) Email : Panisa@qgen.co.th หรือโทร. 095-706-5170 (คุณปาณิศา)

#HRMarketing #EmployerBranding #Culture #ContentMarketing
#QGEN

“A flower blossoms for its own joy.”
— Oscar Wilde
In this digital age, where the line between personal branding on social media and reality is often blurred, it’s not uncommon to feel confused of who we really are. I firmly believe that there should always be a reason for doing or not doing something, and we must ask ourselves what it is. It doesn’t have to be something great at all, as the saying goes “time enjoyed is not time wasted”(close enough?), but let’s not spend our time mindlessly doing things we couldn’t care less about, simply because it’s the “social norm”. Don’t worry about impressing other people, focus on impressing yourself! Whether it’s getting a new job, traveling somewhere, buying new shoes, studying for a masters degree... always always question yourself. Is it what your heart wants? Or is it what your uni schoolmate, colleague, neighbour or cousin think is “cool”?
Happiness is unique for everyone, and it’s no one’s responsibility but our own. We only have so much time and resources, so don’t spend it on fulfilling others’ expectations. Learn to love yourself more💕
————
#followmeltotokyo #hydrangeas #selflove #flowerblooms #tokyophotography

#HannahEdSuccessfulstories

Sáng sớm nay một bạn Schofans cùng tên có inbox nhắn cảm ơn chị Hoa Dinh và Page Scholarship for Vietnamese students. Bạn ấy mới đi Kuala Lumpur về theo chương trình CIMB Young ASEAN Leaders được tài trợ toàn phần. Cơ hội ra nước ngoài không mất phí là chuyện nhỏ nhưng quan trọng hơn chỉ trong thời gian ngắn Hoa đã làm quen được với rất nhiều bạn bè quốc tế và đã học hỏi được rất nhiều điều bổ ích cho bản thân. Chị tin rằng đây chỉ là bước khởi đầu, chắc chắn bạn ấy sẽ giành được rất nhiều học bổng khác trong tương lai. Cùng chúc mừng Hoa và Schofans nhà mình cùng cố gắng thêm nha. À bật mí là trong đoàn Việt Nam còn có 1 bạn Volunteer của page mình đó. Schofans chịu khó Like, See First page để không bỏ lỡ cơ hội nào ha.

Chị trích lại những bài học mà Hoa nhận được để chia sẻ với mọi người nhé, đặc biệt chú ý phần các ngành nghề và kĩ năng cần thiết trong tương lai ở cuối. Link bài viết: https://www.facebook.com/notes/hoa-nguy%E1%BB%85n/cyal-2018-brief-notes-and-highlighted-moments/10156418943876187/

Related links:
UCTC UKM official fb page: https://www.facebook.com/uctcukm2014/
CIMB Foundation official fb page: https://www.facebook.com/cimbfoundation/
News of CYAL 2018 on BH Online: News- BH Online
Scholarship finding page: Scholarship for Vietnamese students

I. KEY TAKE-AWAY NOTES
Here is the key notes that I found most impressed with, and would like to share to my friends, relations, as well as anyone who want to try practicing to “Think ASEAN”, “Act Sustainably” or just simply understand the importance of and are curious to know more abt the “ Green, prosperous lifestyle of a Smart City”.

1. ASEAN Identity and Unity
Dr. Wahiza Wahi
CITRA, UKM
---
- To drive social changes, it is vital to engage people in the society. There are 2 key indicators:
o Whom to engage.
o How many people to be on board.
- Base of Social Engagement: Emotional Commitment (EC)
o EC caused from shared goals among people.
o To go as a team in a long run, a part from EC, you have to build credibility as well (delivering your responsibilities on time).

2. Think City
Dr. Neil Khor
Programme Director, Southern Region
Think City Bhd
---
- Why City?
o Future trend: the growing population of large cities àmore than 60% of the population will live in cities in 2050. (*)
o Basic elements of societies, where you can create the smallest sustainable ecosystem unit for citizens.
- Smart City: Transformation from conventional cities into smart cities by replacing manual tasks by smart applications.
o How machines have changed the way human work, contact, engage, etc. àneed to evolve and participate in this 4.0 revolution.
o Considering SDGs as the common goals worldwide (previously we had MDGs, but have switched into SDGs since 2015 as MDGs applied primarily to least developed/poor countries, while the new SDG goals set targets that call all countries to action, no matter how developed).
o Recommendation: Using Crystal Ball as a digital platform for analytics and making predictions.
- Smart City Fundamentals:
o Smart Energy
o Smart Mobility
o Smart Water
o Smart Public Services
o Smart Buildings
o Smart Data Center
==> Smart Collaboration:
Planning & Design
Solution Implementation
Operation & Optimization
Business models & Financing
- Smart Digital City: In 4.0 era, digital facets become more essential to evolve conventional cities.
o Low carbon city concept
o E.g. of smart cities: Singapore & Curitiba
- Smart Digital City concepts & Business Impact
o Block chain Technology:
No Third-party Involvement
Trusted transactions
Reduce cost
Transparency
No single point of Failure
Security
Real-time tracking
Unalterable Copied only
o Business Impacts:
Digital Transformation Strategy à[Social Media Mkt & Branding] + [Digital Mkt] + [Brand & Product Mkt] à[Advertising Business Mkt] àGreen Product àGreen Services

3. Sustainability City Plan and Dev. from Industry Perspective
En Ismail Hj Abdullah
President & CEO
International Green Training Centre
---
- Sustainable City Framework:
o Policy Objectives & Planning
o Spatial Data & Indicator Dimensions
o [Urban Form + Economy + Resource Efficiency + Environment + People]
o Climate Change (Low Carbon & Resilience)
o Governance
- Sustainable Cities Index:
o People (Social)
o Planet (Environment)
o Profit (Economic)
(Reference: ARCADIS Sustainable Cities Index)
- ARCADIS Sustainable cities indicators for economic pillar
o Transport infrastructure and traffic congestion
o Ease of doing business
o Tourism volume
o GDP per capita
o Global economy networks ranking
o Broadband connectivity
o Employment rates
- Sum-up notes:
o Sustainable city development requires the participation of all stakeholders in the society, including city councils, citizens and industries players.
o Sustainable city development from industry perspective requires comprehensive assessments of social, economic and environmental costs.

4. Smart City- Issues & Challenges
Prof. Dato’ Dr. K. Sopian
Director
Solar Energy Research Institute (SERI), UKM
Ar. Chan Seong Aun
President
Makaysian Green Building Federation (MGBC)
---
- Strategies to bring renewable into the cities
o Capacity building, awareness & educational programme
o Infrastructure development & Market enhancement programme
o Effective policies & enhancement of financial mechanism
o R&D and industrial interactions (Competitive industries)
- Fyi: CO2 green building index

5. CIMB Sharing- Sustainability
Sieh Luanne, Hussam Sultan
Representatives
CIMB Group
---
- CIMB’s Sustainability Focus across 5 major buckets:
o Sustainable business
o Sustainable action
o Governance & Risk
o Stakeholder Engagement & Advocacy
o Corporate social responsibility (CSR)*
- CIMB has worked on various projects to drive positive impact in the Environmental, Social and Governance (ESG) space.

6. FORWARD Your Leadership Skills for the Workforce of Tomorrow
Tengku Dato’ Sri Zafrul Aziz
CEO
CIMB Group
---
- Situation: The pace of innovation is accelerating àdeveloping trends are causing Disruption

A. Banking Industry
- Banking disrupted by multiple players:
o Challenger banks
o Platform players
o Fintechs
- Bank of the future: Key characteristics
o Embrace technology
o Explore partnership
o Enhance analytics
==> Digitizing the core: Create a holistic & consistent digital multi channel- multi product sales experience across MIST

B. Jobs opportunities
- New opportunities regarding to Digital/ Big data/Architect/ Engineer/ Healthcare, etc. that machines cannot replace.
- Skillsets required in the new age of technology:
o Creative and Innovation
o Leadership
o Emotional Intelligence
o Adaptability
o Problem Solving

<3 Chia sẻ và tag bạn bè mình nếu các em thấy có ích nhé <3

#HannahEd #duhoc #hocbong #sanhocbong #scholarshipforVietnamesestudents

If You’re Not Sure Exactly How To Come Up With A GREAT Brand Name That Will Be Easily Remembered, Click Here And Get Inspiration From Successful Entrepreneurs On The Dan Lok Show Mentioned In This Video: http://greatbrandname.danlok.link

Maybe you’re thinking of starting a business or maybe you’re thinking of a good brand name for yourself, but you’re not sure exactly what will work best. That’s why in today’s video, Dan gives you 2 secrets on how to come up with a great brand name and it’s not what you think. So watch this video to discover the 2 secrets now.

? SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ?
https://www.youtube.com/danlok?sub_confirmation=1

Check out these Top Trending Playlists -
1.) Boss In The Bentley - https://www.youtube.com/playlist?list=PLEmTTOfet46OWsrbWGPnPW8mvDtjge_6-

2.) Sales Tips That Get People To Buy - https://www.youtube.com/watch?v=E6Csz_hvXzw&list=PLEmTTOfet46PvAsPpWByNgUWZ5dLJd_I4

3.) Dan Lok’s Best Secrets - https://www.youtube.com/watch?v=FZNmFJUuTRs&list=PLEmTTOfet46N3NIYsBQ9wku8UBNhtT9QQ

Not long ago, Dan Lok was just a poor immigrant boy. He had nothing but a strong desire to get out of debt and make enough to provide for his single mom. With this strong desire, Dan quit his job as a grocery bagger. He dropped out of college. And he became an entrepreneur.

After 13 failed businesses, Dan finally became a self-made millionaire at age 27 and multi-millionaire by age 30.

Fast forward to today, Dan is now an official Forbes Book author with over 13 internationally best-selling books. He’s the founder and chairman of several multimillion dollar businesses. And outside of his business success, he is one of the most-watched, most quoted and most followed educators of our time. In total, his videos have been watched over 100-million times across his social media platforms. His emails are read by over 2,000,000 people every month.

If you want the no b.s. way to master your financial destiny, then learn from Dan. Subscribe to his channel now.

★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★
YouTube: http://youtube.danlok.link
Dan Lok Blog: http://blog.danlok.link
Facebook: http://facebook.danlok.link
Instagram: http://instagram.danlok.link
Linkedin: http://mylinkedin.danlok.link
Podcast: http://thedanlokshow.danlok.link

#DanLok #BrandName #HowTo

Please understand that by watching Dan’s videos or enrolling in his programs does not mean you’ll get results close to what he’s been able to do (or do anything for that matter).

He’s been in business for over 20 years and his results are not typical.

Most people who watch his videos or enroll in his programs get the “how to” but never take action with the information. Dan is only sharing what has worked for him and his students.

Your results are dependent on many factors… including but not limited to your ability to work hard, commit yourself, and do whatever it takes.

Entering any business is going to involve a level of risk as well as massive commitment and action. If you're not willing to accept that, please DO NOT WATCH DAN’S VIDEOS OR SIGN UP FOR ONE OF HIS PROGRAMS.

This video is about How To Come Up With A GREAT Brand Name (NOT What You Think)
https://youtu.be/4CaB_dSMHcU
https://youtu.be/4CaB_dSMHcU

Once You Know How Important Is A Personal Brand Especially With Today's Social Media, Click Here To Discover Dan's Step-By-Step Secrets On How To Build A Successful Brand In His NEW Book, Unlock It: http://personalbrandimportance.danlok.link

In today's digital age, most people underestimate the power of personal branding. But why is personal branding so important in business and personal life? In this video, Dan and his mentor Dan Peña, the 50 billion dollar man, discuss the importance of personal branding, and why you should get started today.

? SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ?
https://www.youtube.com/danlok?sub_confirmation=1

Check out these Top Trending Playlists -
1.) Boss In The Bentley - https://www.youtube.com/playlist?list=PLEmTTOfet46OWsrbWGPnPW8mvDtjge_6-

2.) Sales Tips That Get People To Buy - https://www.youtube.com/watch?v=E6Csz_hvXzw&list=PLEmTTOfet46PvAsPpWByNgUWZ5dLJd_I4

3.) Dan Lok’s Best Secrets - https://www.youtube.com/watch?v=FZNmFJUuTRs&list=PLEmTTOfet46N3NIYsBQ9wku8UBNhtT9QQ

Not long ago, Dan Lok was just a poor immigrant boy. He had nothing but a strong desire to get out of debt and make enough to provide for his single mom. With this strong desire, Dan quit his job as a grocery bagger. He dropped out of college. And he became an entrepreneur.

After 13 failed businesses, Dan finally became a self-made millionaire at age 27 and multi-millionaire by age 30.

Fast forward to today, Dan is now an official Forbes Book author with over 13 internationally best-selling books. He’s the founder and chairman of several multimillion dollar businesses. And outside of his business success, he is one of the most-watched, most quoted and most followed educators of our time. In total, his videos have been watched over 100-million times across his social media platforms. His emails are read by over 2,000,000 people every month.

If you want the no b.s. way to master your financial destiny, then learn from Dan. Subscribe to his channel now.

★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★
YouTube: http://youtube.danlok.link
Dan Lok Blog: http://blog.danlok.link
Facebook: http://facebook.danlok.link
Instagram: http://instagram.danlok.link
Linkedin: http://mylinkedin.danlok.link
Podcast: http://thedanlokshow.danlok.link

#DanLok #DanPeña #PersonalBrand

Please understand that by watching Dan’s videos or enrolling in his programs does not mean you’ll get results close to what he’s been able to do (or do anything for that matter).

He’s been in business for over 20 years and his results are not typical.

Most people who watch his videos or enroll in his programs get the “how to” but never take action with the information. Dan is only sharing what has worked for him and his students.

Your results are dependent on many factors… including but not limited to your ability to work hard, commit yourself, and do whatever it takes.

Entering any business is going to involve a level of risk as well as massive commitment and action. If you're not willing to accept that, please DO NOT WATCH DAN’S VIDEOS OR SIGN UP FOR ONE OF HIS PROGRAMS.

This video is about How Important Is A Personal Brand With Dan Peña
https://youtu.be/C99H_6q-15Y
https://youtu.be/C99H_6q-15Y

In this video, Dan shares with you what it takes to build your ultimate personal brand. Watch the whole series on personal branding here: https://www.youtube.com/playlist?list=PLEmTTOfet46PW8WqOKkfLTtNjuMmGQDmt
In this age of the internet, everybody has a chance to become a thought leader/influencer without anybody's permission.
★☆★BONUS FOR A LIMITED TIME★☆★
You can download Dan Lok's best-selling book F.U. Money for FREE:
http://secret.danlok.link

★☆★ SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ★☆★
http://bit.ly/DanLokSubscribe
Dan Lok, a.k.a. The King of High-Ticket Sales, is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space.

Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance.

Dan works exclusively with coaches, consultants, thought leaders and other service professionals who want a more sustainable, leveraged lifestyle and business through High-Ticket programs and Equity Income.

Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures.

Not only he is a two times Tedx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show.

Dan's availability is extremely limited. As such, he's very selective and he is expensive (although it will be FAR less expensive than staying where you are).

Many of his clients are seeing positive return from their investments in days, not months.

But if you think your business might benefit from one-on-one interaction with Dan, visit http://danlok.com

Or consider becoming a member of his high-level mastermind for experts: http://www.danlokinnercircle.com

★☆★ WANT TO OWN DAN'S BOOKS? ★☆★
http://www.amazon.com/Dan-Lok/e/B002BLXW1K

★☆★ NEED SOLID ADVICE? ★☆★

Request a call with Dan:
https://clarity.fm/danlok

★☆★ JOIN DAN'S PRIVATE FB GROUP FOR CONSULTANTS & COACHES ★☆★

Apply here:
https://www.facebook.com/groups/highticketconsulting/

Dan hangs out there quite a bit.

★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★

Blog: http://www.danlok.com/blog/
Podcast: http://www.shouldersoftitans.com/
FB Group: https://www.facebook.com/groups/highticketconsulting/
Twitter: https://twitter.com/danthemanlok
Instagram: https://www.instagram.com/danlok/
YouTube: https://www.youtube.com/user/vanentrepreneurgroup
Linkedin: https://www.linkedin.com/in/danlok
Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/
Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K



This video is about: Personal Branding Secret No One Wants You To Know - Personal Branding Ep. 19
https://youtu.be/w_5sw38Koyo
https://youtu.be/w_5sw38Koyo